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Daniel Hirsh
CEO & Co-owner, Preneuriat

Daniel Hirsh

Daniel Hirsh is the CEO and co-owner of Preneuriat, a strategic growth partner for ecommerce brands in Israel. Preneuriat joins a brand as a partner rather than a supplier: store, paid media, creative, strategy and day-to-day operations, paid on a base plus a share of the growth it creates.

Daniel runs the client work and the company's own ecommerce brand, White Space, where every method Preneuriat recommends is tested first with the company's own money. He built the measurement discipline behind the live dashboard: store revenue divided by all media spend, updated all day, for every client.

He writes here about what the numbers from real Israeli stores say: measurement, promotions, Shopify in Israel, and how to choose a growth partner.

Articles by Daniel Hirsh

Paid media costs

How much does Google Ads cost? What 10 Israeli stores paid in 2026

Google Ads has no price list, but it does have what stores actually pay. We opened the data of 10 Israeli online stores, 467 thousand clicks over nine months of 2026: what a click costs, what stores spend a month, and what an order costs.

Daniel Hirsh30 September 20267 min read
Real ROAS & measurement

What is a good ROAS? Real vs reported ROAS in 11 Israeli stores

We compared what Meta and Google reported to what 11 Israeli online stores actually banked over nine months of 2026. Together, the two platforms took credit for 106% of everything the stores sold.

Daniel Hirsh30 September 20266 min read